We had two screenings tonight. 850 people. Highest test scores in my career. Blew Armageddon away which was a 92.

Go Figure.

-Michael

Michael has been working on a Pepsi ad that will promote the Transformers movie this summer.

Check out the site:

http://pepsi.yahoo.com/transformyoursummer/

Nelson here,

I spoke to Mike today...

>> He's been super busy editing the movie and in the process shooting the ads that will accompany the release of Transformers. He's doing ads that involve GM and Pepsi.

>> The unreleased ad (Prime speaks) that was posted on youtube was a test that European were making with the ads. The clip where OP was "speaking," lets just say that it wasn't OP or Cullen speaking. It was something the European studios added on their own. In fact, it was a test shot.

>> As reported by Slate, Spielberg and Bay are not at odds. Where do they come up with this?

>> As reported by naysayers and haters, Bay never said "the cartoons were amatuer and our movie is spectacular" in Empire magazine. He was referring to the animation and complexity of the transformation of the cartoon robots themselves and not the cartoons as a whole.

Nelson, here.

I've gotten lots of e-mails of people asking me what does "shoot for the edit" mean or where did the phrase come from.

From the book "Visons of Armageddon," Michael states:

"Coming out of music videos and commercials, I learned how to shoot very quickly and also make something look good. One of my knacks is shooting for the edit, basically editing things in my mind."

So there you have it.

BTW, here's the picture that accompanies the article.

Nelson here.

I once had the chance to see Mike's Ferrari up-close at his office. Very nice car.

Here is MIke waiting at a light in Beverly Hills.

Video link.

E-mail Michael your question which might be used in a video interview.

Send your questions to askmichaelbay@yahoo.com